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- Title
- Power Effects on Consumer Well-Being: Two Essays on The Power Effects on Donation and Material/Experiential Consumption.
- Creator
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Liu, Yue, He, Xin, Tafaghodijami, Ata, Massiah, Carolyn, Yang, Xiaojing, Mao, Huifang, University of Central Florida
- Abstract / Description
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Power is a fundamental concept in social science (Russell 1938), which has gained much academic attention in various disciplines. Two essays of this dissertation examine the theoretical and practical implications of power effects on donation decisions and material/experiential consumption.The first essay demonstrates power's moderating effect on the relationship between publicity and donation. Specifically, it is proposed that powerful people tend to donate more in public (vs. private)...
Show morePower is a fundamental concept in social science (Russell 1938), which has gained much academic attention in various disciplines. Two essays of this dissertation examine the theoretical and practical implications of power effects on donation decisions and material/experiential consumption.The first essay demonstrates power's moderating effect on the relationship between publicity and donation. Specifically, it is proposed that powerful people tend to donate more in public (vs. private) situation, whereas powerless people do not show such a difference. This effect is driven by people's concern about self-presentation in a donation scenario. Additionally, this effect only holds when people strongly believe that high donation enhances others' positive impression of them, but dilutes when such belief is not held. The theorizing is supported across four studies.The second essay focuses on how power influences consumers' preferences for material and experiential products. It is predicted that those who feel powerless tend to spend more of their discretionary money on material products than experiential products. This effect occurs through feelings of resourcefulness caused by possessing material or experiential goods. In addition, this effect is further moderated by implicit theory, such that the impact of power on material versus experience product choice persists for incremental theorists but dissipates for entity theorists. Three experiments provide support to this proposition.Overall, by investigating how power influences people's donation behavior and choice of material/experiential products, this dissertation strengthens the understanding of power's effectson consumer behavior and provides practical implications on how power status can influence consumers' well-being.
Show less - Date Issued
- 2017
- Identifier
- CFE0006894, ucf:51710
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFE0006894
- Title
- THE IMPLICATIONS OF FEDERAL AND STATE LAWS REGARDING THE STORAGE, USE, AND DONATION OF CORD BLOOD.
- Creator
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Miller, Rebecca, Milon, Abby, University of Central Florida
- Abstract / Description
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Cord blood storage, use, and donation is a rising trend. The cells found in the blood of the umbilical cord can be used to treat various life threatening diseases. It has been shown that the use of these cells can produce results that are just as effective as a bone marrow transfusion. The yield of cells from a sample of cord blood is not always enough to be effective for a transfusion in adults. As such children are the primary demographic for cord blood transfusions. For this reason,...
Show moreCord blood storage, use, and donation is a rising trend. The cells found in the blood of the umbilical cord can be used to treat various life threatening diseases. It has been shown that the use of these cells can produce results that are just as effective as a bone marrow transfusion. The yield of cells from a sample of cord blood is not always enough to be effective for a transfusion in adults. As such children are the primary demographic for cord blood transfusions. For this reason, prospective parents are taking notice of the trend. Currently, federal and state statutes are set up to promote the introduction of cord blood use. What current law fails to recognize is that cord blood is in use and has a lot of potential. For this reason laws need to be updated to better reflect the current market. A more proactive approach needs to be taken to better utilize the potential of cord blood. As the trend is popularized there is an increasing notion that informed consent is not uniform enough, state laws do not adequately promote cord blood use, and there is a discrepancy between the standards of public and private cord blood banks. In order to improve upon these issues it is necessary to review the laws that are currently in place and then expand upon them so that they better reflect the storage, use, and donation of the blood. If umbilical cord blood becomes more than medical waste, as is projected to happen, then there is a need for an adequate legal foundation that protects the interests of all parties involved, especially prospective parents.
Show less - Date Issued
- 2015
- Identifier
- CFH0004737, ucf:45394
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFH0004737
- Title
- PREDICTING INTENTIONS TO DONATE TO HUMAN SERVICE NONPROFITS AND PUBLIC BROADCASTING ORGANIZATIONS USING A REVISED THEORY OF PLANNED BEHAVIOR.
- Creator
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Brinkerhoff, Bobbie, Kinnally, William, University of Central Florida
- Abstract / Description
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Different types of nonprofit organizations including human service nonprofits like homeless shelters, public broadcasting organizations, and the like thrive on donations. Effective fundraising techniques are essential to a nonprofit's existence. This research study explored a revised theory of planned behavior to include guilt and convenience in order to understand whether these factors are important in donors' intentions to give. This study also examined the impact of two different kinds of...
Show moreDifferent types of nonprofit organizations including human service nonprofits like homeless shelters, public broadcasting organizations, and the like thrive on donations. Effective fundraising techniques are essential to a nonprofit's existence. This research study explored a revised theory of planned behavior to include guilt and convenience in order to understand whether these factors are important in donors' intentions to give. This study also examined the impact of two different kinds of guilt; anticipated guilt and existential guilt to determine if there was any difference between the types of guilt and the roles that they play as predicting factors in a revised TPB model. This study also explored how human service nonprofits and public broadcasting organizations compare in the factors that help better predict their donating intentions. An online survey was administered to a convenience sample, and hierarchical regression analysis was used to determine significant predicting factors within each revised TPB model. This study confirmed that the standard theory of planned behavior model was a significant predictor of intentions to donate for donors of both human service nonprofits and public broadcasting organizations. However, in both contexts, not all traditional factors of the TPB model contributed to the donation intentions. This study also provides further evidence that guilt can increase the predictive value of the standard TPB model for both types of nonprofits. Anticipated guilt more specifically, was a significant predicting factor for donors' intentions to give to public broadcasting organizations. In contrast, convenience did not affect the explanatory power of the TPB model in either context. The TPB models for the two nonprofits are compared and theoretical and practical explanations are discussed.
Show less - Date Issued
- 2011
- Identifier
- CFE0004000, ucf:49178
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFE0004000
- Title
- The Effects of Facial Cues on Consumer Judgment and Decision-Making.
- Creator
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Liu, Fan, He, Xin, Wang, Ze, Mao, Huifang, Sivo, Stephen, University of Central Florida
- Abstract / Description
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This dissertation investigates the roles of facial cues in consumer behavior. Specifically, the research examines the effect of facial structural resemblance, facial expressions, and other perceptual cues(-)in both individual and group settings(-)on consumer judgment and decision-making. Essay 1 examines the influence of facial resemblance on consumers' product purchase likelihood. This effect is moderated by consumers' mental construal, such that the effect of increased facial resemblance on...
Show moreThis dissertation investigates the roles of facial cues in consumer behavior. Specifically, the research examines the effect of facial structural resemblance, facial expressions, and other perceptual cues(-)in both individual and group settings(-)on consumer judgment and decision-making. Essay 1 examines the influence of facial resemblance on consumers' product purchase likelihood. This effect is moderated by consumers' mental construal, such that the effect of increased facial resemblance on product purchase likelihood occurs among consumers with high-level construals but not among those with low-level construals. Results of three experimental studies show that increased facial resemblance among team members enhances the perceived entitativity of the group, which in turn leads to more favorable intention of purchasing the product offered by the group. Essay 2 investigates the differential effects of recipients' group entitativity on two types of donation (time vs. money). Through three studies, the research demonstrates that high (versus low) group entitativity among the recipients increases donation of time but decreases donation of money. Such differential effects on donation of time versus money are driven by consumers' emotional or cognitive well-being associated with time or money donations. In essay 3, the effect of smile intensity on customer behavior is shown to be moderated by power and salience of ulterior motive. When employees' ulterior motive is not salient to customers, low-power customers evaluate the employee with intensified smiles more favorably compared to high-power customers. In contrast, when ulterior motive is made salient, high-power rather than low-power customers react more positively to smile intensity. Results show that the interactive effects between smile, power, and ulterior motive are driven by customers' warmth and competence perceptions. Collectively, this dissertation focuses on consumers' face-based judgments of individuals and teams, and investigates how such facial cues might influence consumers' attitude, purchase intention, and prosocial behavior.
Show less - Date Issued
- 2015
- Identifier
- CFE0005828, ucf:50930
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFE0005828
