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Disciplinary Mythologies: A Rhetorical-Cultural Analysis of Performance Enhancement Technologies in Sports
Title
Disciplinary Mythologies: A Rhetorical-Cultural Analysis of Performance Enhancement Technologies in Sports.
Creator
Lamothe, John, Scott, Blake, Janz, Bruce, Campbell, James, Oliveira, Leonardo, University of Central Florida
Abstract / Description
In sports discourse, the relationship between athletics and technology is often paradoxical. On the one hand, modern sports rely on technology at every level, from training and tracking of players to the equipment and apparel used by athletes to the game strategies and playing fields themselves. Nearly all of these technologies are intended to increase athletic performance on some level. And yet, certain performance enhancement technologies can be criticized for being antithetical to the...
Show moreIn sports discourse, the relationship between athletics and technology is often paradoxical. On the one hand, modern sports rely on technology at every level, from training and tracking of players to the equipment and apparel used by athletes to the game strategies and playing fields themselves. Nearly all of these technologies are intended to increase athletic performance on some level. And yet, certain performance enhancement technologies can be criticized for being antithetical to the spirit of sports, which is framed as being a strictly natural and pure human endeavor. Using a rhetorical-cultural methodological approach, popular sports discourse is analyzed to investigate how arguments in contested spaces between sports and technologies get (re)negotiated and (re)articulated to fit within a sports social language that emphasizes (")pure(") and (")natural(") ideals of sport. This often results in a dichotomy where the sport/technology relationship is either black boxed, thus being subsumed in the sport social language and becoming transparent and the relationships unarticulated, or the technology is regulated out of the sport through rules and bans. The reason for this articulation is attributed in large part to the deep humanism embedded in the sport social language. How a shift to a posthuman perspective would effect sports discourse is explored. These conclusions about underlying values in sports discourse lead to the formation of a new theoretical framework called disciplinary mythologies. Building off of Foucault's disciplinary power, Scott's disciplinary rhetorics, and Barthe's mythologies, disciplinary mythologies are discrete units of persuasion that both construct and constitute claims by drawing upon layered narratives and shifting associations that lose their context when entering the realm of myth. Two specific disciplinary mythologies are discussed(-)the level-playing-field topos and the nostalgia enthymeme(-)and it is shown how sports discourse often draws upon them to shape arguments and actions.
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Date Issued
2015
Identifier
CFE0005970, ucf:50773
Format
Document (PDF)
PURL
http://purl.flvc.org/ucf/fd/CFE0005970
The Ontological Sociology of Cryptocurrency: A Theoretical Exploration of Bitcoin
Title
The Ontological Sociology of Cryptocurrency: A Theoretical Exploration of Bitcoin.
Creator
Villarreal, Omar, Gay, David, Hinojosa, Ramon, Corzine, Harold, University of Central Florida
Abstract / Description
For millennia, money has been a basal element of everyday life reality in market-organized societies. Albeit money has changed extrinsically (e.g., form, use, utility) countless of times, some intrinsic characteristics remain the same, i.e., money is reified value. But why? What gives money value? Even more crucial, what is money in the first place? This exploratory study delves into the intricacies of money, in particular the revolutionary 21st century pecuniary techno-phenomenon, a...
Show moreFor millennia, money has been a basal element of everyday life reality in market-organized societies. Albeit money has changed extrinsically (e.g., form, use, utility) countless of times, some intrinsic characteristics remain the same, i.e., money is reified value. But why? What gives money value? Even more crucial, what is money in the first place? This exploratory study delves into the intricacies of money, in particular the revolutionary 21st century pecuniary techno-phenomenon, a cryptocurrency called Bitcoin. Though cryptocurrencies have been the topic of several financial and legal scholarly publications for a few years, we rather focus our analysis on Bitcoin's ontological characteristics under a schema of overlapping theoretical layers: Social Exchange Theory, Marxian Dialectics, and Social Construction of Reality. Our intention is to dissect Bitcoin sociologically and empirically examine its global exchange, consumption, and institutionalization. Consequently, we venture to ask, can Bitcoin redefine the meaning of money and how we relate to it? Reformulate the role of banking? Disrupt the universally accepted objective reality of currency value attached to sensorial experience? Transfer trust from ambivalent human relations to an incorruptible algorithm? Or even become (")the Internet of money(")?
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Date Issued
2016
Identifier
CFE0006412, ucf:51468
Format
Document (PDF)
PURL
http://purl.flvc.org/ucf/fd/CFE0006412
THE UNCANNY AND THE POSTCOLONIAL IN J.R.R. TOLKIEN'S MIDDLE-EARTH
Title
THE UNCANNY AND THE POSTCOLONIAL IN J.R.R. TOLKIEN'S MIDDLE-EARTH.
Creator
Brown-Fuller, Molly, Jones, Anna, University of Central Florida
Abstract / Description
This thesis examines J.R.R. Tolkien's texts The Hobbit, The Fellowship of the Ring, The Two Towers, and The Return of the King from a postcolonial literary perspective. By examining how these texts, written at the decline of the British Empire, engage with the theoretical polemics of imperialism, this thesis takes a new look at these popular and widely regarded books from a stance of serious academic interest. The first chapter examines how certain characters, who are Othered temporally in...
Show moreThis thesis examines J.R.R. Tolkien's texts The Hobbit, The Fellowship of the Ring, The Two Towers, and The Return of the King from a postcolonial literary perspective. By examining how these texts, written at the decline of the British Empire, engage with the theoretical polemics of imperialism, this thesis takes a new look at these popular and widely regarded books from a stance of serious academic interest. The first chapter examines how certain characters, who are Othered temporally in the realm of Middle-earth, manage to find a place of narrative centrality from the defamiliarized view of Merry, Pippin, Samwise, and Frodo, uncannily reoccurring throughout the narrative in increasingly disturbing manifestations. From there, the thesis moves on to uncanny places, examining in detail Mirkwood, Moria, Dunharrow, and the Shire at the end of The Return of the King. Each of these locations in Middle-earth helps Tolkien to explore the relationship between colonizer, colonized, and fetishism; the colonizer(s) disavow their own fears of these places by fetishizing the pathways they colonize for their safe passage. Since their paths are unsustainable colonially, these fetishes cannot fulfill their function, as the places are marked with unavoidable reminders of wildness and uncontrollability which cannot successfully be repressed for long. Ending this chapter with a discussion of the hobbit's return to the Shire, the argument moves into the next chapter that discusses the small-scale colonization that takes place in the heart of Frodo himself, making the Shire he used to know firmly unavailable to him. The Ring, in this case, is the colonizer, doubling, fracturing, and displacing Frodo's selfhood so that he becomes unfamiliar to himself. The uncanniness that this produces and Frodo's inability to heal from his experience with the Ring, this thesis argues, echoes the postcolonial themes of irreconcilability and the fantasy of origin. Concluding on this note, the thesis argues that reading The Lord of the Rings in this way renders postcolonial concepts accessible to a whole generation of readers already familiar with the series, and points to the possibility of examining other contemporary texts, or even further analysis of Tolkien's to reveal more postcolonial sensitivities engendered in the texts.
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Date Issued
2013
Identifier
CFH0004428, ucf:45133
Format
Document (PDF)
PURL
http://purl.flvc.org/ucf/fd/CFH0004428
MADAMA BUTTERFLY: THE MYTHOLOGY OR HOW IMPERIALISM AND THE PATRIARCHY CRUSHED BUTTERFLY'S WINGS
Title
MADAMA BUTTERFLY: THE MYTHOLOGY OR HOW IMPERIALISM AND THE PATRIARCHY CRUSHED BUTTERFLY'S WINGS.
Creator
Nieves, Adriana, Warfield, Scott, University of Central Florida
Abstract / Description
As a popular historic work with constant and worldwide performances, the sexist and racist narratives disseminated by Giacomo Puccini's opera Madama Butterfly causes harmful social and political ramifications. Many scholars point to this opera specifically when discussing the fetishization of Asian females, and mention the title character as the quintessential example of damaging stereotypes. Thus, I conduct a postcolonial and feminist reading of Madama Butterfly, through analysis of the...
Show moreAs a popular historic work with constant and worldwide performances, the sexist and racist narratives disseminated by Giacomo Puccini's opera Madama Butterfly causes harmful social and political ramifications. Many scholars point to this opera specifically when discussing the fetishization of Asian females, and mention the title character as the quintessential example of damaging stereotypes. Thus, I conduct a postcolonial and feminist reading of Madama Butterfly, through analysis of the opera's libretto, the libretto sources, and the opera's score. I unravel the Orientalist assumptions that make up the foundation of the Butterfly narrative, and trace them as they make their way into Puccini's opera. I re-read Madama Butterfly as a metaphor for imperialism, and its effects on the colonized psyche. I examine Lieutenant Pinkerton and Butterfly's characters with specific attention to the power dynamics of their relationship in the context of colonization. I emphasize gender, race, and class tensions evident within the white male and white female gazes on the bodies of third world women of color. I present Puccini's musical choices in the operatic score as supplementary to my postcolonial-feminist reading. Puccini's use of pentatonic scales to evoke "Oriental" sounds, as well as his appropriation of Japanese folk tunes and "The Star Spangled Banner" into the score serve to supplement my basic contentions that Madama Butterfly is a product of Oriental discourse and a metaphor for imperialism and its effect on the colonized psyche.
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Date Issued
2014
Identifier
CFH0004716, ucf:45400
Format
Document (PDF)
PURL
http://purl.flvc.org/ucf/fd/CFH0004716