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AN EVALUATION OF ENROLLMENT MANAGEMENT MODELS OF THE 28 FLORIDA COMMUNITY COLLEGES
An investigation of physiological measures in a marketing decision task
CREATING SUSTAINABILITY THROUGH CORPORATE BRANDING
Dual Branding: An Investigative Look into Dual Branding's Position within the Concept of Brand Alliance in the Hotel Industry
IN A PICKLE: A MARKETING ANALYSIS OF IMAGES AND TEXTUAL DESCRIPTIONS ON FOOD PACKAGES AND HOW THEY INFLUENCE COLLEGE STUDENTS' GROCERY PURCHASES
Performing on the Screen: An Exploration of Gender Representation in Technology Video Advertisements