COLLEGE STUDENTS' ATTITUDES TOWARDS GREEN HOTEL PRACTICES

Date Issued:: 2013
Abstract/Description:: This research was conducted to discover college students' attitude towards green hotel practices and will be helpful to the hospitality industry to help focus their marketing efforts Based on the survey correlations between variables it appears that the people who use green practices at home are more aware of green practices when staying at a hotels. Implementing green practices into hotels will help the environment and also create a positive brand image and loyalty from guests. The movement of "Green" benefits everyone: the employer, the employees, and the guests.

Title:	COLLEGE STUDENTS' ATTITUDES TOWARDS GREEN HOTEL PRACTICES.	38 views 16 downloads
Name(s):	Perez, Elvis, Author Kaufman, Tammie, Committee Chair University of Central Florida, Degree Grantor
Type of Resource:	text
Date Issued:	2013
Publisher:	University of Central Florida
Language(s):	English
Abstract/Description:	This research was conducted to discover college students' attitude towards green hotel practices and will be helpful to the hospitality industry to help focus their marketing efforts Based on the survey correlations between variables it appears that the people who use green practices at home are more aware of green practices when staying at a hotels. Implementing green practices into hotels will help the environment and also create a positive brand image and loyalty from guests. The movement of "Green" benefits everyone: the employer, the employees, and the guests.
Identifier:	CFH0004424 (IID), ucf:45100 (fedora)
Note(s):	2013-05-01 B.S. Rosen College of Hospitality Management, Rosen College of Hospitality Management Bachelors This record was generated from author submitted information.
Subject(s):	Millenials green practices earth enviroment hotel expenses profit
Persistent Link to This Record:	http://purl.flvc.org/ucf/fd/CFH0004424
Restrictions on Access:	public
Host Institution:	UCF

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