Current Search: Persuasion Psychology (x)
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- Title
- The Limits of the Effects of Machiavellianism on Bargaining Success in Triads.
- Creator
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Leith, Harry M., Taylor, Phillip, Social Sciences
- Abstract / Description
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Florida Technological University College of Social Sciences Thesis; Understanding the processes of communication during mixed-motive bargaining in coalition depends to a great extent upon comprehension of the variables which affect it. Certainly one of the most important variables of such communication is the influence of personality effect upon the bargaining outcomes One personality variable, Machiavellianism, is strongly related to manipulative behavior. This thesis examines both the...
Show moreFlorida Technological University College of Social Sciences Thesis; Understanding the processes of communication during mixed-motive bargaining in coalition depends to a great extent upon comprehension of the variables which affect it. Certainly one of the most important variables of such communication is the influence of personality effect upon the bargaining outcomes One personality variable, Machiavellianism, is strongly related to manipulative behavior. This thesis examines both the effects of Machiavellianism on bargaining success in face-to-face triads, and explores the limits of those effects relative to task orientation and personality type disclosure. It was found that Machiavellians are more able bargainers only so long as the nature and identity of their personality type is not revealed to their opponents. Machiavellian bargaining tactics, power strategies, styles of communication, and a variety of factors related to bargaining success are analyzed and a theory of ordering these results in terms of conflict resolution is discussed.
Show less - Date Issued
- 1978
- Identifier
- CFR0008178, ucf:53061
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFR0008178
- Title
- The effects of a persuasive communication on the perception of a message film.
- Creator
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Fink, Marianell Branum, null, null, Social Sciences
- Abstract / Description
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Florida Technological University College of Social Sciences Thesis; The primary purpose of this study is to examine, in a controlled experimental situation, two variables that might have an effect upon the viewer's perception of a message film. One variable that can be expected to affect perception is the viewer's prior knowledge of the film. This study deals with one specific variable - a published review. Another variable that might affect perception is personality. This study deals with...
Show moreFlorida Technological University College of Social Sciences Thesis; The primary purpose of this study is to examine, in a controlled experimental situation, two variables that might have an effect upon the viewer's perception of a message film. One variable that can be expected to affect perception is the viewer's prior knowledge of the film. This study deals with one specific variable - a published review. Another variable that might affect perception is personality. This study deals with one identified personality type - authoritarian. The message film is the award-winning, five-minute, color, anti-war film, Star Spangled Banner. It was produced and directed by Roger Flint and was released in 1972. The sections that follow examine a variety of previous research findings, develop the theoretical concepts, report the method of study, and analyze the findings.
Show less - Date Issued
- 1976
- Identifier
- CFR0004328, ucf:52997
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFR0004328
- Title
- Ego-involvement as an alternative measure of resistance to persuasion.
- Creator
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Snider, William J., Pryor, Albert, Social Sciences
- Abstract / Description
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Florida Technological University College of Social Sciences Thesis;
- Date Issued
- 1975
- Identifier
- CFR0004329, ucf:52984
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFR0004329
- Title
- Dairy calcium advertising awareness, attitudes and behavior : a survey of 13-17 year-old females.
- Creator
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Cooper, Michele, Davis, Robert H., Arts and Sciences
- Abstract / Description
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University of Central Florida College of Arts and Sciences Thesis; In April 1984, at a conference convened by the National Institutes of Health, a panel of experts issued a statement listing calcium as a "mainstay in the prevention and management of osteoporosis." Osteoporosis, or "brittle bone disease," affects one out of every four American women over 5 0 and is the 12th leading cause of death in the United States. In January 1985, the National Dairy Promotion and Research Board began...
Show moreUniversity of Central Florida College of Arts and Sciences Thesis; In April 1984, at a conference convened by the National Institutes of Health, a panel of experts issued a statement listing calcium as a "mainstay in the prevention and management of osteoporosis." Osteoporosis, or "brittle bone disease," affects one out of every four American women over 5 0 and is the 12th leading cause of death in the United States. In January 1985, the National Dairy Promotion and Research Board began emphasizing dietary calcium in the promotion of milk and dairy products. Television commercials and print advertising were developed which focused on the calcium contained in dairy products and stressed the importance of this nutrient to a woman's diet. Recent consumer research conducted by Market Facts, Inc. of Chicago indicates that this positive calcium message designed to increase dairy product intake may not be effectively reaching the 13-24 year old female. The study shows that subjects in this age group report that they are doing less about their calcium deficiencies than subjects who were studied prior to the time that the dietary calcium advertising began. In addition, the research indicates that those women who are taking steps to increase calcium intake are less likely to use dairy products. Teenage females offer the dairy industry a challenging opportunity. While average male milk consumption jumps dramatically during the ages of 13-19, average female milk consumption experiences only a slight increase. Reaching this audience at this habit-forming age end changing their attitudes and behavior could provide lifelong use of dairy products. The purpose of this study is to determine the efficacy of past dairy calcium advertising messages in affecting the health attitudes and dietary behavior of 13-17 year old women in Florida.
Show less - Date Issued
- 1987
- Identifier
- CFR0004326, ucf:52991
- Format
- Document (PDF)
- PURL
- http://purl.flvc.org/ucf/fd/CFR0004326